One Tote.
Three Zones.
Zero Mixing.
Most totes are blackholes.
SEGMNT keeps everything visible, separated, and easy to find.
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Still Digging through Your Stuff?
3 Zones, Zero Mixing
Multiway to Carry
Pack
3 Times More
Designed for fast visibility and easy access.
No stacking.
No hiding.
No digging.
1. Shoulder carry
2. Hand carry
3. Cross-body
SEGMNT separate spaces for different parts of your day,
so your laptop stays protected and essentials stay where they belong.
Lightweight. Durable.
Designed to Last.
SEGMNT is our first tote bag, developed over more than a year. We went through four major prototypes, testing different layouts, access points, structures, and carry options to create the design you see today. We didn’t want to make another tote with more pockets. We wanted to rethink how a tote actually works.
SEGMNT is the result: a carry system built around separation, visibility, and adaptability.
If you already carry a Simprella, SEGMNT is the next chapter of the same idea:
Simple ideas. Made for everyday life.
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ABOUT US
If you already carry a Simprella, SEGMNT is the next chapter of the same idea:
Simple ideas. Made for everyday life.
At Simp Design, we’re all about making life on the go easier, smarter, and more fun.
We started in 2019 with Simprella, our compact everyday umbrella that reimagined what an umbrella could be. Today, the Simprella lineup has become the world’s most funded umbrella line, with 13,000+ supporters and 20,000+ customers worldwide.
