Movement, Simplified.
Engineering the Effortless
Simp Design is built on a promise as simple as our name. We handle the engineering and the "micro-decisions" of travel gear so you can focus on what matters most: the journey.
From One Idea
to 10,000+ Backers
Simp Design started in 2019 with one simple idea: everyday products deserve better.
So we reinvented the umbrella.
Simprella turned a daily essential into something smarter, lighter, and easier to carry. Backed by thousands of supporters around the world, it proved that thoughtful design can make everyday life a little simpler.
Today, over 10,000 backers trust Simp Design to create minimalist gear engineered for life on the go.
Our DNA:
Anti-Micro-Decision
Life is complicated enough. Your everyday gear shouldn't be.
At Simp Design, we obsess over the details, so you don't have to. Every product is designed to be intuitive, reliable, and ready for whatever the day brings.
When you reach for us, the answer is always yes.
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Yes, it'll carry what you need.
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Yes, it'll handle the unexpected.
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Yes, it'll look right wherever you take it.
Integrity in Every Stitch
Great design shouldn't come at the expense of people or the planet.
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Built Responsibly
We partner with manufacturers who share our commitment to fair working conditions, safe workplaces, and long-term collaboration.
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Chosen for Performance
Every material is carefully selected for durability, weather resistance, and everyday comfort. If it can't handle daily life, it doesn't make the cut.
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Made to Last
The most sustainable product is one you don't need to replace. That's why we build for longevity and support programs that extend the life of every product.
